Blu-ray Sales, Jan 2-8: Contagion Infects Blu

Home

Blu-ray Sales, Jan 2-8: Contagion Infects Blu

Posted January 12, 2012 01:17 PM by Tony Sanchez

For the week ending 01/02/2012, Contagion infected the No. 1 slot on both the Blu-ray and the overall package media sales charts. Produced with a budget of $60 million, the release from Warner Brothers finished its worldwide theatrical box office run with a modest total of $135 million. Contagion had a solid bow for Blu-ray as it managed 40% of its total package unit sales from the HD format.

The Hangover Part II continued its streak of strong Blu-ray sales by finishing the week at No. 2. The raunchy comedy sold 59% as many Blu-ray units as the week's top seller. Alan and the rest of the wolfpack complete their fifth week in stores with 42% of their home video sales deriving from the HD format.

Warner Bros. finished the trifecta in the Blu-ray sales race as Harry Potter and the Deathly Hallows: Part 2 ended the week at number three. The last film in the popular Harry Potter series has been having great success in the home video charts and topped the Blu-ray bestsellers chart on four different weeks. Harry and his pals charmed 43% of their total disc sales from Blu-ray buyers.


Top Ten Blu-ray Sellers for Week Ending 01/08/12.
  1. Contagion
  2. The Hangover Part II
  3. Harry Potter and the Deathly Hallows: Part 2
  4. Transformers: Dark of the Moon
  5. Cowboys & Aliens
  6. Rise of the Planet of the Apes
  7. Justified: The Complete Second Season
  8. Don't Be Afraid of the Dark
  9. X-Men: First Class
  10. Dolphin Tale
Top Five Sellers for Week Ending 01/08/12 (Blu-ray's market share).
  1. Contagion (40%)
  2. The Hangover Part II (42%)
  3. Dolphin Tale (23%)
  4. Harry Potter and the Deathly Hallows: Part 2 (43%)
  5. Rise of the Planet of the Apes (36%)
Top Five Blu-ray 3D Sellers for Week Ending 01/08/12 ( per % of total unit sales).
  1. Final Destination 5 3D (11%)
  2. Kung Fu Panda 2 3D (7%)
  3. Harry Potter and the Deathly Hallows: Part 2 3D (5%)
  4. The Smurfs 3D (5%)
  5. Green Lantern 3D (1%)