For the week ending 09/11/11,
X-Men: First Class, powered its way to the top of the Blu-ray sales chart. Signaling the first high profile issue from the slate of Summer 2011 blockbusters, the mutants unleashed their fury and infused energy into the home video market.
X-Men: First Class is distributed by 20th Century Fox and finished its worldwide run with a total of $353 million. The mutants were an overwhelming success in their first week of Blu-ray release as they achieved 60% of their total package unit sales from the HD format.
Having an outstanding Blu-ray bow was Al Pacino's
Scarface. Offered in an attractive limited edition SteelBook,
Scarface became an instant hit among Blu-ray collectors of all ages. The movie finished the week as the No. 6 seller in the overall sales chart based exclusively on the strength of its Blu-ray sales.
Hanna was another new home video title that had a successful debut for Blu-ray as it finished the week No. 3 on the Blu-ray sales chart and No. 2 on the overall sales chart. The film from Universal Studios managed a very strong 44% of its total disc sales from Blu-ray.
Exciting times are ahead as we preview next week's sales results, for titles opening this week. A monumental sales battle between
Star Wars, perhaps the most anticipated catalog title in the history of the Blu-ray format, and the summer smash
Thor. Blu-ray sales records are sure to be set in the next few weeks.
Top Ten Blu-ray Sellers for Week Ending 09/11/11.
- X-Men: First Class
- Scarface
- Hanna
- Rio
- Fringe: The Complete Third Season
- Zombieland
- Sons of Anarchy: Season Three
- The Office: Season Seven
- No Country for Old Men
- Priest
Top Five Sellers for Week Ending 09/11/11 (Blu-ray's market share).
- X-Men: First Class (60%)
- Hanna (44%)
- The Office: Season Seven (12%)
- Rio (30%)
- Fringe: The Complete Third Season (31%)