Blu-ray Owns 73% of HD Market in Europe

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Blu-ray Owns 73% of HD Market in Europe

Posted November 27, 2007 08:18 AM by Josh Dreuth

The Blu-ray Disc Association (BDA) has announced that they have sold the one millionth Blu-ray title in Europe. Since the format was launched, Blu-ray has gained 73% of the high definition market over its rival HD DVD. The BDA also announced that 20 million PS3 games have been shipped to Europe, all making use of Blu-ray technology.

A few days ago, the BDA also announced that Blu-ray owned 97% of the HD recorder market in Japan. High definition recorders are more popular in Japan where broadcast TV is of a much higher quality. With only 3% of the market, HD DVD recorders have failed to make any penetration into Japanese homes.