For the week ending 4/24/11,
Harry Potter and the Deathly Hallows: Part 1 remained on top of the Blu-ray sales chart. Potter had an impressive debut for the Blu-ray format last week, as it managed to generate 46% of total unit
sales. The previous Harry Potter release,
The Half Blood Prince, obtained a 24% share from Blu-ray sales in its initial week. This week Blu-ray's portion of the overall sales market for
Deathly Hallows: Part 1 resulted in a strong 37%. In contrast,
The Half Blood Prince only reached 6% of total units sold in its second week of release.
Oscar winner
The King's Speech opened at number three in the Blu-ray sales chart, but received a solid 26% stake for the format. It is interesting to note that last year's Oscar winner
The Hurt Locker rocked the top of the Blu-ray sales chart producing 35% of its first week sales on the high-definition format.
Hanging strong at the second spot was Disney's animated hit
Tangled with a 22% share. Meanwhile, box office disappointment
Gulliver's Travels did not fare much better in its home video debut with a weak 17% share for Blu-ray, and 8th place on the Nielsen VideoScan First Alert sales chart.
Top Ten Sellers for Week Ending 04/24/11 (Blu-ray's market share).
- Harry Potter and the Deathly Hallows: Part 1 (37%)
- Tangled (22%)
- The King's Speech (26%)
- Megamind (14%)
- The Chronicles of Narnia: The Voyage of the Dawn Treader (31%)
- Bambi (42%)
- How to Train Your Dragon (18%)
- Gulliver's Travels (17%)
- Sharpay's Fabulous Adventure (19%)
- TRON: Legacy (50%)