Sony and AMD Join to add OpenCL and 3D to Sony Vegas Pro 10.0

At NAB today in Las Vegas, Sony and AMD unveiled their latest update to Sony Vegas Pro 10.0. It brings GPU acceleration to AVC encoding using the OpenCL API for all compatible AMD products in the Radeon, FireGL and Fusion lines. This update will allow professionals and amateurs to encode AVC videos much faster than than they were previously able to do. Support for Nvidia's CUDA is already included in Sony Veas Pro.

Dave Chaimson, vice president of global marketing for Sony Creative Software said, "the new enhancements in Vegas Pro 10.0d, especially the OpenCL render improvements to support the AMD ATI graphic chipsets, provide cutting edge tools that equip industry professionals with improved capabilities to produce quality work at a greater efficiency."

The update also brings native support for MVC and MPO file formats for 3D support, and the ability to burn 3D Blu-ray to BD-R/RE media so that editors and producers can deliver 3D media. Native support for Sony's TD10, NX3D1, TD300 cameras, the new Alpha and NEX lines are all included in the update so that 3D media from any of these products can easily to integrated into a workflow.

Sony have indicated that the update will be available to download at the end of the year, it will be free for current Sony Vegas Pro 10.0 owners. For owners of Sony Vegas Pro 9.0 owners there will be a special discounted rate of $249. A full license for new buyers costs $649.