Blu-ray Disc Association Surpasses 150 Members

The Blu-ray Disc Association (BDA), which celebrated its one-year anniversary earlier this month, has just surpassed 150 members. Established in October of last year, the BDA is responsible for establishing format standards and promoting and further developing business opportunities for Blu-ray Disc. "The Blu-ray Disc Association has gained immense momentum as more companies have chosen to support Blu-ray as the premier next generation optical disc format," said Victor Matsuda, Vice President, Sony Corp. of America, Blu-ray Disc Group. "Our members are instrumental in providing expanded opportunities for both the format and consumers." Lions Gate Entertainment, the 150th member of the BDA joins fellow leaders from the computer, consumer electronics, video gaming, optical media, disc replication, authoring and content industries. All of these industries are critical to the successful development and launch of a high-definition optical format.