Michael Jackson's This is It was easily the top-selling title on Blu-ray in the week ended January 31, according to Nielsen VideoScan, outselling second-ranking
Surrogates by a rate of more than 3 to 1. The other major sales news was that a record 58% of the copies sold of the documentary
WWII in HD came from its Blu-ray release.
The department research of
Home Media Magazine estimates that total disc sales of
This Is It are about 1.2 million units (BD and DVD combined).
Top ten
- • Michael Jackson's This is It
- • Surrogates
- • Saw VI
- (4) The Hangover
- (3) Star Trek
- (16) Up
- (5) The Hurt Locker
- (1) Gamer
- • WWII in HD
- (2) Inglourious Basterds
Blu-ray sales percentage
The BD market share record for a new theatrical release still belongs to
Terminator: Salvation, with 42%.
The 21% market share for
This Is It is also a noticeable improvement from other music titles. Back in August 2008,
Hannah Montana & Miley Cyrus: Best of Both Worlds Concert had obtained only 4% of its sales from BD. In June 2009,
The Jonas Brothers: The 3-D Concert Experience had a BD market share of 11%.
Overall, BD sales revenue was $21.16 million, up 106.09% from the same week last year.
Packaged-media sales revenue was $188.16 million, up 13.34% year-on-year. Blu-ray accounted for 11.2% of that revenue.