Amazon Sells Over 100,000 Blu-ray Players During Holiday Season

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Amazon Sells Over 100,000 Blu-ray Players During Holiday Season

Posted January 4, 2010 09:38 AM by Josh Dreuth

Amazon has announced that they have sold enough Blu-ray players during the holiday season that, if lined up side-by-side, would measure over 27 miles in length. Quick math by Video Business (who estimates the average Blu-ray Disc player is 17 inches in width) shows that would equal about 100,600 players.

The web retailer was competing with Best Buy and Walmart who were both providing Blu-ray Disc players at significant discounts during the holiday season. Current estimates put unit sales for Blu-ray Disc players up 50% over last year, and even at the lower prices, dollar sales up 5%.