Bandai Visual Joins the Blu-ray Disc Association

The Blu-ray Disc Association (BDA) today announced that Bandai Visual, a leading Japanese animation (Anime) content developer, has joined the consortium. In Japan, Bandai Visual is a pioneer of animation software and widely held by viewers as a high-quality content creator. Currently, the animation movie industry is working to create a new library of high-definition content, for which the Blu-ray Disc format will provide the ideal solution.

"Bandai Visual strives to provide the highest quality entertainment to consumers all over the world," said Shigeru Watanabe, senior managing director of Bandai Visual. "Creating high-definition content such as animation is a very important theme for us. We expect Blu-ray Disc to strengthen our content technology and enable higher picture quality." With this announcement, consumers can expect to enjoy a rich high-definition library of Japanese animation, or Anime, and movies on Blu-ray Disc.