Blu-ray Sales, July 12-18: Trolls Continue Their World Tour on Home Media

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Blu-ray Sales, July 12-18: Trolls Continue Their World Tour on Home Media

Posted July 24, 2020 04:04 PM by Josh Katz

For the week that ended on July 18th, DreamWorks and Universal Studios Home Media Entertainment's Trolls World Tour remained at Number One on the Blu-ray-only and overall package-media sales charts. This sequel to the hit 2016 animated comedy became unexpectedly controversial during its release last April. The film, which netted mediocre reviews (it has a 50% approval rating on Metacritic), became Universal Studios' biggest high-profile foray into the world of day-and-date VOD premieres, a move that made the film the "most successful day-one rental" (to date, VOD sales have accounted for a $95-million gross on top of Trolls's estimated $90-110-million production budget) and drew the ire of AMC Theaters, which said they would stop theatrically screening Universal releases. This week, Trolls World Tour had an HD market share of 55%.

Next up on the Blu-ray-only and overall package-media sales ranking was a Criterion title: the five-film Bruce Lee: His Greatest Hits collection. This set had a Blu-ray market share of 100% and sold 16% as many Blu-rays as Trolls World Tour. In terms of the overall package-media list, this collector's package came in thirteenth place and sold 9% as many total units as the Trolls picture.

Finally, Paramount Home Media Distribution's Sonic the Hedgehog rounded out the top three on the Blu-ray-only and overall package-media sales lists. A live-action adaptation of the popular video game, Sonic struggled with critics but entertained audiences during its release last February. The film scored mediocre reviews (it has a 47% approval rating on Metacritic), but it grossed $306 million at the worldwide box office on top of its estimated $81-95-million production budget. On the Blu-ray-only list, Sonic had a Blu-ray market share of 50% and sold 13% as many Blu-rays as the Trolls sequel. Regarding the overall package-media chart, the film actually came in second place, where it sold 14% as many total units as Trolls World Tour.

Top Ten Blu-ray Sellers for Week Ending 7/18/20:
  1. Trolls World Tour
  2. Bruce Lee: His Greatest Hits
  3. Sonic the Hedgehog
  4. Bloodshot
  5. Star Wars: Episode IX - The Rise of Skywalker
  6. Onward
  7. The Call of the Wild
  8. Trolls Two-Movie Collection
  9. 1917
  10. Birds of Prey
Top Five Home Media Sellers for Week Ending 7/18/20 (% of Blu-ray's Market Share Noted):
  1. Trolls World Tour (55%)
  2. Sonic the Hedgehog (50%)
  3. The Mule (7%)
  4. Top Gun (26%)
  5. Jaws (22%)
Top Five Blu-ray 3D Sellers for Week Ending 7/18/20 (Per % of Total Unit Sales):
  1. Trolls World Tour 3D (0.2)
  2. Suicide Squad 3D (0.2%)
  3. The Wizard of Oz 3D (0.2%)
  4. Top Gun 3D (0.1%)
  5. Rampage 3D (0.03%)
Top Five UHD Blu-ray Sellers for Week Ending 7/18/20 (Per % of Total Unit Sales):
  1. Bloodshot 4K (29%)
  2. John Wick: Chapter 3 - Parabellum 4K (25%)
  3. Star Wars: Episode IX - The Rise of Skywalker 4K (25%)
  4. Joker 4K (18%)
  5. Frozen II 4K (17%)