Blu-ray Sales, July 5-11: Trolls Tour Home Media

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Blu-ray Sales, July 5-11: Trolls Tour Home Media

Posted July 17, 2020 01:49 PM by Josh Katz

For the week that ended on July 11th, DreamWorks and Universal Studios Home Media Entertainment's Trolls World Tour debuted at Number One on the Blu-ray-only and overall package-media sales charts. This sequel to the hit 2016 animated comedy became unexpectedly controversial during its release last April. The film, which netted mediocre reviews (it has a 50% approval rating on Metacritic), became Universal Studios' biggest high-profile foray into the world of day-and-date VOD premieres, a move that made the film the "most successful day-one rental" (to date, VOD sales have accounted for a $95-million gross on top of Trolls's estimated $90-110-million production budget) and drew the ire of AMC Theaters, which said they would stop theatrically screening Universal releases. This week, Trolls World Tour had a solid HD market share of 61%.

Next up on the Blu-ray-only and overall package-media sales ranking was also Trolls-centric: Universal's Trolls Two-Movie Collection. This set had a Blu-ray market share of 42% and sold 6% as many Blu-rays as Trolls World Tour. Regarding the overall package-media list, the double-feature package sold 9% as many total units as the sequel-only version.

Finally, Paramount Home Media Distribution's Sonic the Hedgehog rounded out the top three on the Blu-ray-only and overall package-media sales lists. A live-action adaptation of the popular video game, Sonic struggled with critics but entertained audiences during its release last February. The film scored mediocre reviews (it has a 47% approval rating on Metacritic), but it grossed $306 million at the worldwide box office on top of its estimated $81-95-million production budget. Sonic had a Blu-ray market share of 48% and sold 5% as many Blu-rays and 7% as many total units as the Trolls sequel.

Top Ten Blu-ray Sellers for Week Ending 7/11/20:
  1. Trolls World Tour
  2. Trolls Two-Movie Collection
  3. Sonic the Hedgehog
  4. Force of Nature
  5. Star Wars: Episode IX - The Rise of Skywalker
  6. The Call of the Wild
  7. Onward
  8. 1917
  9. Dolittle
  10. Hobbs & Shaw
Top Five Home Media Sellers for Week Ending 7/11/20 (% of Blu-ray's Market Share Noted):
  1. Trolls World Tour (61%)
  2. Trolls Two-Movie Collection (42%)
  3. Sonic the Hedgehog (48%)
  4. Top Gun (24%)
  5. The Mule (6%)
Top Five Blu-ray 3D Sellers for Week Ending 7/11/20 (Per % of Total Unit Sales):
  1. The Wizard of Oz 3D (0.3%)
  2. Top Gun 3D (0.1%)
  3. Suicide Squad 3D (0.06%)
  4. Rampage 3D (0.05%)
  5. Jurassic World 3D (0.03)
Top Five UHD Blu-ray Sellers for Week Ending 7/11/20 (Per % of Total Unit Sales):
  1. Jaws 4K (19%)
  2. Star Wars: Episode IX - The Rise of Skywalker 4K (18%)
  3. 1917 4K (18%)
  4. Midway 4K (15%)
  5. John Wick: Chapter 2 4K (11%)