Blu-ray Sales, August 11-17: The Avengers' Endgame is on Home Media

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Blu-ray Sales, August 11-17: The Avengers' Endgame is on Home Media

Posted August 24, 2019 07:11 AM by Josh Katz

For the week that ended on August 17th, Marvel and Walt Disney Home Entertainment's Avengers: Endgame debuted at number one on the Blu-ray-only and overall package-media charts. The MCU's massive, three-hour conclusion to eleven years of cinematic serialized narratives, Endgame did well with both critics and audiences last April. The film scored good critical notices (it has a 78% rating on Metacritic), and it ended up grossing almost $2.8 billion worldwide on top of its estimated $356-million production budget. This week, Endgame had a very strong Blu-ray market share of 80%.

Next up on the Blu-ray-only and overall package-media sales rankings was Warner Home Entertainment's Detective Pikachu. This sci-fi family adventure - which stars Ryan Reynolds as the title character - was a modest success following its release last May. The film scored so-so critical notices (it has a 53% rating on Metacritic), and it ended up grossing $144 million domestically on top of its estimated $150-million production budget, although the film did much better overseas, grossing $287 million internationally. Detective Pikachu had a Blu-ray market share of 58% and sold 5% as many Blu-rays as Endgame. On the overall package-media chart, the film sold 8% as many total units as as the MCU smash hit.

Finally, Warner and New Line Home Entertainment's Shazam rounded out the top three on the Blu-ray-only and overall package-media sales lists. A peppy, light-hearted action-adventure, this adaptation of the iconic DC superhero was a solid hit for the studios following its release last April. The film netted good critical notices (it has a 70% rating on Metacritic), and it ended up grossing over $364 million worldwide on top of its estimated $100-million production budget. Regarding the Blu-ray-only sales list, the film had a very solid HD market share of 76% and sold 3% as many Blu-rays and total units as Avengers: Endgame.

Top Ten Blu-ray Sellers for Week Ending 8/17/19:
  1. Avengers: Endgame
  2. Detective Pikachu
  3. Shazam!
  4. Captain Marvel
  5. Batman: Hush
  6. Alita: Battle Angel
  7. Iron Man
  8. Avengers: Infinity War
  9. The Curse of la Llorona
  10. Hellboy
Top Five Home Media Sellers for Week Ending 8/17/19 (% of Blu-ray's Market Share Noted):
  1. Avengers: Endgame (80%)
  2. Detective Pikachu (58%)
  3. Shazam! (76%)
  4. Descendants 3 (DVD-only)
  5. Captain Marvel (72%)
Top Five Blu-ray 3D Sellers for Week Ending 8/17/19 (Per % of Total Unit Sales):
  1. The Wizard of Oz 3D (5%)
  2. Aquaman 3D (0.8%)
  3. Pokémon: Detective Pikachu 3D (0.7%)
  4. Shazam! 3D (0.7%)
  5. Godzilla 3D (0.1%)
Top Five UHD Blu-ray Sellers for Week Ending 8/17/19 (Per % of Total Unit Sales):
  1. Iron Man 2 4K (93%)
  2. Iron Man 4K (91%)
  3. Thor 4K (87%)
  4. Iron Man Three 4K (85%)
  5. Avengers: Endgame 4K (25%)