CES 2009: Sony Booth Tour
HomeCES 2009: Sony Booth Tour
Posted January 9, 2009 02:17 PM by Ben Williams
As one of the true giants of consumer electronics, Sony's CES booths tend to be amongst the most impressive at CES. This year is no different; Sony has presented a huge number of new technological innovations for CES attendees to drool over. Rather than demonstrating new products that are intended to launch during 2009, Sony has instead focused on technology in development and further refinement of existing technologies.
3D seems to be the most buzz-worthy innovation at CES this year. Almost every CE manufacturer has a stake in 3D and Sony is no different. Sony's system, unlike the 3D being demonstrated by Panasonic, relies on existing display technology paired with polarized lens technology to achieve the 3D effect. Sony's solution is very effective and manages to produce a convincing image with a good amount of depth without producing unwanted eye-strain. While the company is mum on just when we can expect to see products in the marketplace, they do seem confident that their solution can be adopted as the standard. Only time will tell.
On the Blu-ray front, Sony is demonstrating a few new ideas that are currently in the works. First up is the new Sony Mega Changer. This 400 disc Blu-ray, DVD and CD changer features profile 2.0 BD Live support as well as a nifty disc navigation menu that looks very similar to the PS3 operating system. The Mega Changer also supports all current advanced audio codecs. The second prototype Blu-ray player being demonstrated is capable of streaming online video content. Presumably, this product would be Sony's response to the current batch of Netflix enabled Blu-ray players and would likely access a proprietary Sony download store. Sony also demonstrated a BD Live and advanced audio codec equipped home theater in a box solution that is intended to hit the market at some point in 2009. Finally, Sony has developed a Blu-ray burning stand-alone system. Unlike the current Japanese models that serve as a DVR, Burning and playback solution, this product is designed to function as a fully featured Blu-ray player with the additional capability of burning AVC-HD content imported from a high definition video camera.
Sony remains committed to pushing the boundaries of BD Live technology. Sony VP Rich Marty spoke at length about the company's commitment to continually evolve the BD Live experience with updated graphics, content and functionality. Mr. Marty reports that traffic to Sony's BD live servers has been consistently strong with a large number of new members signing up on a weekly basis.
Stay tuned for more CES updates from Blu-ray.com!
3D seems to be the most buzz-worthy innovation at CES this year. Almost every CE manufacturer has a stake in 3D and Sony is no different. Sony's system, unlike the 3D being demonstrated by Panasonic, relies on existing display technology paired with polarized lens technology to achieve the 3D effect. Sony's solution is very effective and manages to produce a convincing image with a good amount of depth without producing unwanted eye-strain. While the company is mum on just when we can expect to see products in the marketplace, they do seem confident that their solution can be adopted as the standard. Only time will tell.
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Sony's numerous and impressive product displays. |
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On the Blu-ray front, Sony is demonstrating a few new ideas that are currently in the works. First up is the new Sony Mega Changer. This 400 disc Blu-ray, DVD and CD changer features profile 2.0 BD Live support as well as a nifty disc navigation menu that looks very similar to the PS3 operating system. The Mega Changer also supports all current advanced audio codecs. The second prototype Blu-ray player being demonstrated is capable of streaming online video content. Presumably, this product would be Sony's response to the current batch of Netflix enabled Blu-ray players and would likely access a proprietary Sony download store. Sony also demonstrated a BD Live and advanced audio codec equipped home theater in a box solution that is intended to hit the market at some point in 2009. Finally, Sony has developed a Blu-ray burning stand-alone system. Unlike the current Japanese models that serve as a DVR, Burning and playback solution, this product is designed to function as a fully featured Blu-ray player with the additional capability of burning AVC-HD content imported from a high definition video camera.
Sony remains committed to pushing the boundaries of BD Live technology. Sony VP Rich Marty spoke at length about the company's commitment to continually evolve the BD Live experience with updated graphics, content and functionality. Mr. Marty reports that traffic to Sony's BD live servers has been consistently strong with a large number of new members signing up on a weekly basis.
Stay tuned for more CES updates from Blu-ray.com!