For the week that ended on January 27th, Universal Studios had the top Blu-ray and overall package media sales with its release of
End of Watch. Director David Ayer's cop drama netted the studio a healthy profit when it premiered theatrically last September - it grossed over $41 million domestically and had an estimated production budget of only $7 million. Of its total home media sales, 49% came from the HD format.
Close behind it on the Blu-ray and overall package media charts was last week's big winner, the action-thriller
Taken 2. This Liam Neeson-starring sequel to
the 2008 action hit grossed over $374 million worldwide for Twentieth Century Fox (on top of its estimated $45 million budget) when it premiered theatrically last October. Even though
End of Watch bested it, the film still maintained strong sales figures;
Taken 2 sold 65% as many Blu-rays as
End of Watch and 94% as many total units, and its HD market share was 34%.
Finally, coming in at number three on the Blu-ray list was another Universal catalog title:
Death Race 3 - Inferno. This direct-to-video adventure - the third installment in
Universal's surprisingly popular Death Race reboot franchise - managed to outperform such top ten home media stalwarts as
Frankenweenie and
Pitch Perfect.
Inferno had an HD market share of 32%, and it sold 18% as many Blu-ray copies as
End of Watch and 28% as many overall units.
Top Ten Blu-ray Sellers for Week Ending 01/27/13:
- End of Watch
- Taken 2
- Death Race 3: Inferno
- Pitch Perfect
- Looper
- Frankenweenie
- The Paperboy
- Finding Nemo
- The Dark Knight Rises
- Ice Age: Continental Drift
Top Five Home Media Sellers for Week Ending 01/27/13 (% of Blu-ray's Market Share Noted):
- End of Watch (49%)
- Taken 2 (34%)
- Madly Madagascar (DVD only)
- Death Race 3: Inferno (32%)
- Pitch Perfect (29%)
Top Three Blu-ray 3D Sellers for Week Ending 01/27/13 (Per % of Total Unit Sales):
- Avatar 3D (72%)
- Finding Nemo 3D (26%)
- Ice Age: Continental Drift 3D (17%)
- The Avengers 3D (15%)
- Resident Evil: Retribution 3D (8%)